Friday, September 25, 2009

Week 5 - Soviet Animated Propaganda



This week's propaganda is titled "Black and White" and is an animated Soviet propaganda. The animation shows the mistreatment of African Americans by white Capitalists.

This piece of propaganda is a social engineering type of propaganda. The target audience would be the Soviet populace, and the idea is to use blacks as "scapegoats" to demonize white Americans. It "Pinpoints" white Capitalist Americans as the enemy, showing them mistreating blacks by yelling at them and uses other propaganda techniques to suggest other ill treatment of them. Transfer is widely used, hoping that the soviet people will associate the bad images such as the electric chair with American Capitalists. Cardstacking is used throughout, showing the white Americans as greedy and evil (with a LARGE pineapple for dinner, nice cars, and decidedly corpulent) and the African Americans as oppressed and enslaved (and very sad, getting capital punishment for no apparent reason). No evidence contrary to this is offered, although it is definitely not the actual case by any means.

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